Essay Youth And Cinema Essay

Cinema nowadays leaves a great impact (effect) on the minds of people. Its effect can be seen not only on the elders of rural and urban areas but on the children as well. Going to the pictures has now become a craze with young people, both boys and girls, and it has been noticed that they often economize (save) on other items of expenditure but they must see films every week. This fast growing habit is not only expensive (costly), but also results in considerable (great) waste of precious (valuable) time. Visiting the cinemas too often at the cost of class lectures and by missing lectures also spoils the education of youth. Most Indian films present scenes of sex, violence (fighting), crime, robbery, rape, etc. Education and other experts have repeatedly (again and again) found that the main source (base) of teasing and assaults (physical attack) on girls in our towns and cities, in the market place and elsewhere, is the cinema. The youth tries to imitate (copy) each and everything which is in the films without understanding that some part of it might leave a negative impression (thought) on them, and this reflects (shows) in their dressing style, their driving, their way of talking etc. The film censors also seem to be more liberal (open-minded) than ever and allow sex and violent scenes which have a bad effect on the mental make-up of youth. In the films today when the daily crimes, murders, robberies are shown some people take it in a wrong way and they purposely learn how to commit (do) such crimes. They learn the tricks (action) and tactics (plans) used for crimes in the films. Also now abuses (bad things) are so common in almost all the films that even a kid of 10 years is able to speak such abusive language knowingly or unknowingly. There are many cases of youth either running away from home to go to Bombay to try their luck in Bollywood. Thousands of young boys and girls have virtually (nearly) ruined (destroy) themselves in the senseless quest (mission) for becoming cinema â€Å"stars†. The efforts of parents and teachers to give their boys and girls sound education and to teach them good, ethical (moral) behaviour and good morals in order that they may become good citizens are thus defeated (failed). The cinema, it is said, can serve as a good medium of education and instruction, and the message that can be conveyed (expressed) through films cannot be conveyed as effectively through any other channel, such as  the radio, because of the colourful and visual impact on the screen. It is not contended (challenged) that there should be a total ban on films. But steps should certainly (surely) be taken to see that good instructive (useful) films are made, not trash and ruinous (damaging) presentations merely (simply) to cater (supply) to cheap tastes. Knowingly or unknowingly the films molds (shapes) the youth of today in one way or the other and effect of cinema on youth can be seen widely. Even the youngsters in rural areas are so much affected by the movies, that they place the heroes of the film in a very integrated (internal) part of their minds. They try to change their lifestyle according to the films, starting from hairstyle, clothes, dialogues and so on. It cannot be said that all the films are corrupting youth. Films also have a healthy and knowledgeable influence on the youth. There are films like â€Å"BAGHBAN† which was a family film and made us learn a lot. On the other hand, there are films like â€Å"RANG DE BASANTIâ€Å", â€Å"LAGAAN†, â€Å"TAARE ZAMEEN PAR† which are a wonderful films, giving the youth to learn so many good things in life. Films like â€Å"NAYAKâ€Å" are ideal (perfect) lessons for the politicians of this country. Films have inspired young people to combat (fight) against several social evils like untouchability, dowry, etc. But ultimately it’s â€Å"WE† or the individual, on whom everything depends on what he/she gains from the films. We should see the films to enjoy and learn good things and not let the bad things affect us. Thus, â€Å"Youth and Cinema† is a notion to be thought upon and concerned. So, beware of what you see and what you gain.

Discuss the emergence of the concept of 'sustainable development' in Essay

Discuss the emergence of the concept of 'sustainable development' in the 1990s and drawing on specific examples, critically - Essay Example This would enhance practical application of sustainable development in this century and the succeeding years. This paper discusses the emergence of the concept of sustainable development and its relevance in the current developmental practices in the world. During the onset of industrialization in the 18th century, scientists began questioning the impact of human civilization and activities to the environment and the available natural resources (WCED, 1987:26). In the late 18th century WCED (1987) notes that, Thomas Malthus predicted that the rapid growth in the global human population would ultimately result to low food production, where people around the planet would barely have enough to eat because of high population density. In this regard, if population growth remained unchecked, it increased the geometrical ratio and subsistence of man arithmetically. However, in the following two centuries after his prediction, growth in agricultural technology has enhanced more food producti on in spite of the growth in global population. Although some parts especially in developing economies still face food insecurity, agricultural overproduction in other regions have ensured relative global food security. Through improved farming methods, application of the fertilizers and use of heavy agricultural machinery have not only ensured improvement in crop production but also an increase in the area under crop production (Rogers, et al 2008: 35). However, the improved agricultural production has not come without an environmental price. Strategic natural resources such as forests, water bodies, animal habitats and other geographical features have been depleted and extensively damaged for long time before policy makers became cognizant of the environmental effects. In 1972, the concern about human activities to the depletion of natural resources was raised in the club of Rome after an increase in commodity prices was observed in the world market (Parris and Kates, 2003:59). Th is forum predicted that increase in industrial capital would lead to proportional growth in population that would in turn increase the pressure on the available non-renewable resources. However, failure of this argument to materialize fully in the following three decades resulted to its disapproval, but it raised enough concerns about environment and sustainable development (Parris and Kates, 2003:61) A conference held in 1972 in Stockholm, Sweden on human environment was the first of its kind to devote discussions entirely on environmental affairs. The convention brought together over 113 countries and representatives from international organizations (Asefa, 2005:22). During the convention, experts articulated on the interconnection between the environment and human development by arguing that both of them were interdependent of each other. This convention also resulted to the formation of the United Nations Environmental Program (UNEP) to ensure that human activities do not destro y the environment and ensure its sustainability for the sake of the future generations. In addition, the conference in Stockholm established fundamental international agreement regarding dumping of wastes in oceans, pollution by water vessels and control of trade involving endangered species (WCED, 1987:72) However, Kates et al (2005: 53)

Sony Integrated Marketing Communications Case Study

Sony Integrated Marketing Communications - Case Study Example The 2008 fiscal year of Sony ended in the month of March and the audit reports show that annual sales that were made by Sony in the year of 2008 equaled about $US90bilion which is a great amount. The number of employees that Sony has equals to about 190,000 people located in the manufacturing factors and in the offices all around the world. Sony is one company which has gained the success that it truly deserves and it has been known that it is one of the companies that is public in nature. It has got hold on the shares in four of the major stock exchanges in the worlds which include the stock exchanges based in New York, London, Tokyo and Osaka. In addition to this Sony is the brand with has about 1006 of the total subsidiaries located on an international scale (Squire, 2001, p. 22). The marketing orientation evolved the ideology of marketing providing the newer way of thinking to people. It included the point that the customers or the consumers are the entities who are much more important than the profitability as customers are the stakeholders for the organizations. It is being said that the marketing is still evolving and the better changes are seen in the field of the marketing these days. It is said that these days are the days when the evolution of marketing has entered into fourth stage. The fourth evolutionary stage of the marketing is known as the personal marketing orientation and this is the one that is considered to be the better approach as compared to ones in previous (Abramson, 2003, p. 44). The fourth stage is the one that makes the point that the individual based marketing is the key to the successful marketing and by proper utilization of this stage and with proper understating this is the way that can be used to reach the customers on an individual basis. The marketing thereby can be done on an individual basis which seems to be a better and an integrating marketing approach (Shaw, 2005, p. 93). Since the start of the term of marketing, it has been seen that changes have been occurring in the field of marketing leading to the strategic approach being adopted by the marketers in many ways. The marketing that has been recognized in previous times as the business approach has been to make more and more of the profits has now changed to the one that has been to attract more and more customers so as to gain the view point of the product or the firm itself (Hollensen, 2008, p. 11). The main responsibility of the marketers based at Sony is to expand the brands name across the borders a bit more. It

My leadership philosophy Personal Statement Example | Topics and Well Written Essays - 500 words

My leadership philosophy - Personal Statement Example This leadership philosophy is assisted by defining my values in life. My personal values are a sense of duty, integrity, courage, loyalty, respect, selfless service and honor. These values are committed to be adhered at all times and despite encountering various challenges. I also have recognized that one of the guiding principles that should support a leader’s actions is compliance with the ethics of reciprocity. Just like what President Harry Truman affirmed in his speech entitled â€Å"A Public Man Must Live in the Present†, he believed that â€Å"the fundamental basis for a happy life with family and friends is to treat others as you would like to be treated, speak truthfully, act honorably and keep commitments to the letter† (Truman par. 2). This principle, likewise applies to subordinates and colleagues, alike. In carrying out one’s responsibilities, one must be aware that leaders must have the ability to understand, not only the scope of one’s duties; but also the impact that one’s role and responsibilities contribute to one’s followers, to various stakeholders, and to the organization, as a whole. Thus, leaders do not only have the obligation to carry out the responsibilities explicitly defined in their professional portfolio; more so, leaders should have the innate skills and genuine commitment to ensure that the responsibilities that must be carried out by his or her followers, must be duly accomplished, with proper motivation, guidance, direction, coaching, and mentoring strategies, which would facilitate and encourage them, wholeheartedly, to achieve. My priorities, therefore, are also my commitment to undertake my responsibilities in the organization which I serve; and also to act and behave according to ethical, moral, and legal standards. I was influenced and strongly affected by the words from John McCain, in

Mexican Immigration and American Identity Essay

Mexican Immigration and American Identity - Essay Example According to the author, even though other values and principles of non-Protestant immigrants have helped to shape and modified this concept, most Americans accept these basic elements of an Anglo-Protestant culture as the key defining elements of their national identity. Yet, the author states that in the last decades of the 20th century, this culture has been challenged by a context of globalization and ideas of multiculturalism and diversity. The rise of groups that focus on race, ethnicity, and gender over a more general national identity are regarded as a threat to 'the country's cultural and political integrity'. Huntington views immigration from Latin America, especially from Mexico, as the single largest threat to the American identity. This due to a combination of six unique characteristics that differentiate contemporary Mexican immigration from past immigrant flows, being contiguity (boarder proximity), scale (steadily increasing numbers), illegality (illegal entry and permanence into the country), regional concentration (particularly concentrated in California and the Southwest), persistence (no signs of decline over the years), and historical presence (historical claim to the US territory). The boarder proximity with Mexico in the Southwest region encourages immigration and illegal entry into the U.S., which results in the steady increase of Mexican immigration throughout the 20th century. Similarly, it increases the concentration of Mexican immigrants in that area of the country and the illegal characteristics of the flow. Since the conditions creating such immigration (economic cond itions of Mexico, boarder proximity, etc) are unlikely to change, the flow is expected to persist. These factors, the author argues, differentiate the Mexican contingent from previous immigrant groups and are likely to hinder the assimilation of Mexicans into the United States culture. One of the author's main arguments defending the poor assimilation of Mexican immigrants into the U.S. society is the persistent use of their native language through successive generations. Huntington admits that statistics on English proficiency and Spanish preservation are limited and ambiguous. Nevertheless, the author insists that particular characteristics of the flow - scale, persistence and concentration - are likely to encourage the perpetuation of Spanish among successive generations of immigrants. Huntington considers that Spanish retention has a negative impact on the assimilation of the new culture even when proficiency in English is achieved. In addition, bilingualism would affect earnings and put English-only families in disadvantage within the job market. Finally, the concentration of Mexicans in certain areas transform portions of the country into bilingual and bicultural areas, reinforcing Mexican values over the traditional Anglo-Protestant values, which, according to the author, threatens the integrity of the nation, possibly dividing the nation 'into a country of two languages and two cultures'. From my point of view, Huntington's concept of the American identity is limited and excludes a great portion of the nation's cultural and ethnic background. The author's

EARLY JAZZ PIANO STYLES Essay Example | Topics and Well Written Essays - 1500 words

EARLY JAZZ PIANO STYLES - Essay Example With Bennie Moten’s innovation, jazz piano incorporated some blues in it which accounted for the â€Å"blues-rooted modern jazz† (Schuller 4). Gioia’s account brought up the influence of Mexican band performers to the birth of jazz in Kansas City, New Orleans (7). It was during the time when the Louisiana Purchase only resulted to a one-eighth Anglo-Saxon population and the Latin Americans dominated in numbers in the said area (Gioia 6). Decades passed, and the influence of African-Americans grew to be more noticeable with the introduction of rhythm and blues. In fact, modern jazz is described as a hybrid of various Latin and African-American music genres, such as Broadway music, pop, blues, samba, reggae, funk, and other symphony music (Gioia 8). This essay follows the discussion of various musical works in jazz piano and descriptions of each popular jazz work in history. In particular, it discusses the popular Stride Ragtime, specifically the Harlem stride pian o, Boogie Woogie, Earl Hines’ jazz piano pieces, and G. Gershwin’s Rhapsody in Blue. Descriptions of these masterpieces will also be supported by some music authors’ perception of their music for validation and complementary interpretation. Stride Ragtime: Harlem Stride Piano Among the best pianists in New York, four of them were experts in stride playing. James P. Johnson, Luckey Roberts, Willie â€Å"The Lion† Smith and Richard â€Å"Labba Labba† Maclean were among the victors in stride ragtime battle known as â€Å"cutting contests† in which they were known as ticklers (Martin and Waters 108). Stride ragtime is played fundamentally by the left hand which strides â€Å"up and down the keyboard† using a â€Å"base note or an octave played on the first and third beats of the 4/4 measure† while goes on to alternate with a midrange note â€Å"on the second and fourth beats† (Martin and Waters 108). Stride ragtime originate d from ragtime itself but was developed into stride piano using some techniques such as speed, variations, incorporation of blues, and other improvisations that were â€Å"sometimes planned† (Martin and Waters 108). Harlem Stride Piano incorporates speed and flash. The effect appears to be vigorous and full of energy, a mimicry of American society shortly after World War I in which American lifestyle was fast-paced, hectic, and seemingly always in a rush. It also depicts sounds heard in cars and other automobiles, telephones, and airplanes (Martin and Waters 108). It also suggests a pleasing and lively mood because of the seemingly ‘caricature’ accompaniment which is a perfect background to slapsticks and pathos visual shows. Eubie Blake was particularly famous for being a pianist and composer during early, middle, and late 1900s and took the stride ragtime to a new level (Martin and Waters 109). Most importantly, James P. Johnson fathered stride piano by being s o absorbed in his craft through composing jazz pieces for Broadway musicals and concerts and keeping on learning and experimenting for the said genre (Martin and Waters 109). Boogie-woogie â€Å"Noisy offspring† was labeled to another genre of jazz piano, which became an instant hit in the late nineteenth and early twentieth century (Silvester 3). Boogie-woogie came to the existence in 1940s following combination of ragtime and rhythm of African music as evident by the qualities

Rise of Consumer Culture Essay Example | Topics and Well Written Essays - 2500 words

Rise of Consumer Culture - Essay Example This linking culture Snow suggested in the second edition of his book in 1963, calling it a "third culture" where literary intellectuals lived in harmony with scientists, communicating ideas among each other and with the public. Brockman borrowed Snow's terminology of the third culture in his book (1995) of the same title as he daringly predicted that scientists and engineers at the cusp of what would soon become the dot.com boom will dominate this third culture. The boom came, but soon after followed the bust, and Brockman's third culture never materialised as he had hoped. What Snow and Brockman never realised was that a third culture had been moving quietly alongside these two cultures over the last half of the 20th century, one that combined the power of postmodernist intellectual thought and the energy of scientific innovation, helped along by the emergence of a capitalist society of excess wealth and prosperity. This third culture is the consumer culture, characterised by what we can describe as a body-centric attitude of consumption, where almost every conceivable commercial product is available to satisfy every craving or desire, fulfil any dream, and where reality can be reduced to one's identification with ideals created and circulated by the mass media. Essentially a perfect combination of Snow's two cultures - the romantic and the scientific - the consumer culture now defines who and what we are. The Marketable Self This is the scenario where Featherstone and other sociologists situate the body, the consuming subject, which is nothing more than the agent responsible for capturing and defining reality. Straddling the romantic-idealistic literary and the sensual-measurable scientific worlds, the consumer culture entices the human body to know and love it, to be a part of it, and to recognise that that is where its happiness and fulfilment lie. As the consuming subject (the body) attempts to capture - buying, eating, dressing up, or simply experiencing - reality in this consumer culture, it is the body that ends up becoming captive. It is in this context that we can analyse Featherstone's words (1991) that "the consumer culture constructs the marketable self." A main feature of this culture is a powerful popular media that helps in defining who and what we are. In his book (1999) Selling Dreams: How to Make Any Product Irresistible, Ferrari CEO Gian Luigi Longinotti-Buitoni (p. 193) describes the people of the consumer culture as bodies where product creators create a masterpiece the way a Picasso creates a painting on canvas, and where the media play the role of the artist's brush and oil. The body as a canvas Yes. In the consumer culture, "every instrument of the popular media - advertisements, television, and film to the press - provides a proliferation of stylised images of the body and emphasises the cosmetic benefits of body maintenance" (Featherstone, 1991). This strategy makes good business sense. After all, the physical perfection of the body or its idea of eternal youth has been one of our most cherished dreams. Beauty being a subjective judgment of a state of perfection, and the natural forces of aging, weight gain, and biological deterioration seemingly designed to halt our achieving that state, the possibilities for its definition are endless. The